GREAT EXPECTATIONS

4 WEEKS

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BOOK NOT A BOOK

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EXPERIMENTAL

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PUBLICATION

An interactive ‘book’ which visualizes the experience of having to sustain someone else’s expectations and wanting to appear capable, confident, and strong while doing so. The act ultimately leads to the demise of their own, rarely being followed by consolation and encouragement.

SEMIOTICS


Arch

4*5ft

The holder of expectations, the exterior world


Feathers

6.5-8in

Signify Expectations by others on someone


Bird

12in length

Signify the person carrying expectations


Flame

4 in

Signify the burn of failure and warmth of motivation of growth


Table

12*12*12*18in

Tensegrity Structure(sustains on tension and pressure), made of mango wood

SPREAD; Using the scale of the spread to display the whole of Process

SPREAD; Using popup to uplift hard to read areas and create interest

SPREAD; Practicing rewriting and layouting to eliminate ragged edges, rivers, and orphans.

SPREAD; Including original annotated specimen sheets as part of the process.

GREAT EXPECTATIONS

INDESIGN

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CRAFT

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EXPERIMENTAL

An experimental book that questions what makes a book a book—unlearning conventions and breaking rules while striving to keep communication impactful and functional. It explores form, structure, and interaction, pushing boundaries without losing clarity or purpose.